Advertising is essential for success in today's highly competitive business world. The question you should be asking yourself is not, "Should I advertise?" The question should be, "How can I effectively advertise?" Smart business owners know that advertising is an investment for increasing their profit margin and for reaching large numbers of potential customers. The future of your business will be influenced by your ability to plan and execute an effective advertising program to reach those customers searching for your product or service. One of the most effective ways to reach those potential customers is to advertise your services online on the Marion, Kentucky Business Directory.